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The Importance of Front-End Planning
Wednesday, October 07, 2009
In our previous blog, "What it Really Means to Listen", we discussed the benefits gained when an architecture firm listens to clarify the foundational needs behind any project rather than simply building a facility.
Engage in your company is the next step your architecture firm needs to take in order to deliver a facility that supports your business strategy and drives operational efficiency. Engaging with your organization will allow the planners, architects and engineers to understand your process, space and technology needs. This is accomplished as the architectural firm performs on-site workshops where:
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Existing and/or prospective land options are analyzed
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Staff and space forecasting are determined
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Operational/workflow patterns are mapped
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Adjacencies for site and facility components are determined
This thorough front-end process provides the information about the client that drives and becomes the standard for what is really needed in a design solution.
For Nicolet National Bank located in downtown Green Bay, WI, their newly designed 112,000 square foot facility was designed to reflect their brand and business strategy. Bob Atwell, Chairman and CEO for Nicolet National Bank said in an interview that the deep and genuine front-end process lead to the design of the building, that the minute he looked at the building the solution was clearly what his organization needed.
Click here to listen to Atwell's description of the design process Nicolet National Bank went through to get the solution they knew in the end was the obvious choice.
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About This Blog
This blog is a collaborative effort of the Justice group at Performa Inc. It is a platform for dialogue and the exploration of issues impacting correctional facilities, detention centers, homeland security facilities and more. The group is led by David Robillard, President of the Performa Justice Team.

